Humanity will continue to evolve. Everyone is eating, everyone needs energy, these constraints are getting tighter, we need to improve our understanding of the body and nutrition, and design something new.
Some have called Soylent “the food of the future.” We’ll meet the man who invented it and learn how it could change the way we eat. Brian, the host of this short documentary, will be living on Soylent alone for 30 days.
Soylent is a complete food replacement, and Brian thrives on just one blend, just like the man who invented it. Soylent, canola oil, fish oil capsules and water – this is Brian’s total diet for the next month and he’s a little worried. He couldn’t imagine eating that in a day, let alone a month.
We’ll find out where Rob Rhinehart’s team is making the food of the future. Rob doesn’t think we’re going to use organic farms to support an exploding population. We need to look to the future, we need to improve and optimize things, and a lot of that comes from science and technology. So this idea will solve many of our food problems.
Not just hunger, but environmental influences and unbalanced diets that lead to obesity, etc. Rob came up with this chemical cocktail called Soylent and lived on it for 30 days to prove it worked. He documented the experience on his blog, and the media took notice of his quest for alternative foods.
Soon, Soylent was an online sensation. So of course he started a crowdfunding campaign to take his project to the next level. He raised $800,000 in less than a month and used the funds to start a company of bright young people in their 20s. A close friend of the group said they were known as “startup brothers” before Soylent. In fact, this was Rob’s third and most successful venture. They’re clearly influenced by Silicon Valley culture, but instead of designing apps, they’re working with food.
